To celebrate Pride Month this year, RIMOWA enlisted queer artists all over the world for their new Instagram campaign. “The visual testimonials showcase the common experiences people of all backgrounds enjoy while exploring with a partner, as well as the unique journeys lived by the LGBTQ+ community.”
The campaign is focusing on stories of love and travel, which often go hand in hand. The artists enlisted are Stephen Milner, Jack Taylor Lovatt, Lara & Marta, Strauss Louw, Jeffrey Cheung, and Every Lesbian and Their Fashion — the latter being a nostalgic Instagram account that pays respect to queer fashion moments.